
"The site does more than sell, it's about telling a story, taking people on a personal adventure"
Joe Corré
Agent Provocateur founder
"WHILE ALL fashion eyes were on the international collections over the last month, Agent Provocateur was busy building an all-new, sexier-than-ever website, agentprovocateur.com... After ten years in the business, Vivienne Westwood's son Joe Corre and his wife Serena Rees have proved they know all there is to know about getting in the mood. Their new innovative online "Shop Windows" displays feature live models and mannequins posing in the bedroom, bathroom, kitchen and outside as provocatively as the AP label lets them. This is a sure-fire way to get the boys buying us good underwear - you'll hardly be able to stop them."