OUR STORY

Joe Crupi

Joe Crupi

Associate Creative Director

South Norwalk

Email Joe Crupi
203.803.4779

Joe is a voice chameleon. As a child, he was often asked to mimic celebrities and sounds on demand. As Joe grew, so did his library of imitations. Joe’s talents have been featured in a 2007 BIC Lighter trade show video and on a local agency’s telephone answering service. To this day, you can still hear Joe’s vocal antics echoing down the halls of Story’s New York and Norwalk offices.

One summer day, Joe became a zombie. Lending a friend a hand, he slapped on the make-up and took on the role of lead zombie for the short film Zero Hour. Shot and edited in a mere 12 hours, the film was then submitted to a local film marathon. Zero Hour won first place, and the zombie won Joe’s heart. Now, Joe leaps at any and every opportunity to become Zombie Joe.

Joe Crupi
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Story Worldwide

Today, brands are competing with filmmakers, writers and entertainers, not other brands.

Story is the world's first post-advertising agency, applying established storytelling techniques and talent to marketing and communications.

Our work includes integrated campaigns and through-media content for clients such as Lexus, Unilever, Estee Lauder Companies and J&J.

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  • "Every brand has a STORY to tell. Those that tell it best WIN."
    Kirk Cheyfitz
    CEO
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    In this post-advertising age, we work to connect brands directly to customers by telling engaging stories that audiences actually want to hear.

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