Story Worldwide, the internationally acclaimed digital marketing agency, today announced the launch of Story Dublin - a joint venture with Young Euro RSCG. The two agencies will combine their expertise to offer integrated digital solutions to leading Irish brands.

Story and Young Euro RSCG first worked together in 2008, when they delivered the "Irish Sessions" social media campaign for Magners. The success of the campaign convinced the two agencies to form a more permanent alliance.

Lars Hemming Jorgensen, Story's CCO, said: "I'm excited about the potential in Ireland. Story has a reputation for delivering highly effective digital strategies that achieve ROI for our clients. In testing economic times, this is exactly what businesses are looking for.

"The launch of Story Dublin means that top brands in Ireland finally have an experienced and proven digital agency to orchestrate intelligent and commercially successful campaigns."

Story has gained a reputation for its innovative digital solutions, including a fashion blog for Oasis that delivered ROI in just three weeks and won the APA's prestigious Digital Publishing Solution of the Year award. Other clients include Unilever, RCI, Duchy Originals, Lexus and Agent Provocateur.

Brian Hayes, Managing Director at Young Euro RSCG, said: "Story's ability to engage customers with imaginative digital campaigns is unique - and we're delighted we can now add their expertise to our existing strengths in the Irish market."

To celebrate the launch of the new digital division, Story Dublin will hold a Digital Marketing seminar on June 24th, offering advice on SEO, social networking, company websites and online advertising.